About · Ready Set Launch
The studio

We built it for ourselves first.

Ready Set Launch started with two women bringing their own dreams to life, and realizing they could do the same for everyone else stuck at the starting line.

Before Ready Set Launch was a studio, it was two businesses, ours.

Dr. Kalie had sixteen years in practice and a vision for Hormone Code Reset, a real hub for everything she does. Hannah had an idea for Haven Advisory she wasn't even sure she wanted to chase. Neither of us wanted to spend months wrangling agencies, freelancers, and fifteen disconnected tools to get there.

So we built them. Brand, website, funnel, payments, automations, the whole thing, fast and beautiful and fully our own. And somewhere in the middle of bringing our own dreams to life, we saw it clearly: the hardest part of starting isn't the idea. It's everything between the idea and live.

We wanted to bring our own dreams to life. In the process, we saw how many others were waiting to bring theirs.

That's the whole reason Ready Set Launch exists. We're not an agency that took on launches as a service line. We're two founders who lived the exact moment you're in right now, idea in hand, no clear path to live, and built the thing we wished existed.

Now we do it for founders with a real story or a real product, the same way we did it for ourselves: end to end, one team, no tabs to juggle.

Who you're working with

Two founders. Your whole launch.

Dr. Kalie, co-founder of Ready Set Launch
Dr. Kalie
Co-founder

Sixteen years in practice and the founder of Hormone Code Reset, our first build. I always felt locked up when it came to web design, every time someone built it for me, something was missing and I never quite loved it, and I like a little pizazz in my life. Learning to do this myself set me free. Now I get to pour my creative energy into building, and nothing beats the moment someone sees their vision come to life for the first time. That OMG is everything.

Hannah, co-founder of Ready Set Launch
Hannah
Co-founder

Founder of Haven Advisory and the other half of Ready Set Launch. I've been an entrepreneur since the third grade, starting businesses is just in my blood. But for all that hustle, building one that actually felt cohesive always stumped me. I'd try to piece it together myself and it just slowed me down and looked messy. RSL changed the game for me, and I know it will do the same for you.

Why a studio of two

Small on purpose.

When you hire us, you get us, the two people who actually do the strategy, the design, and the build. No account managers, no junior handoffs, no waiting in a queue behind fifty other clients. The people who plan your launch are the people who build it, and we only take on what we can do beautifully.

Let's build yours.

We brought our own ideas to life. Tell us about yours, and we'll do the same.